Delivering bad news is always better with good food.
Millennials are a generation that'll do anything to avoid awkwardness and conflict. To overcome that problem, DoorDash will deliver their bad news for them, while softening the blow with some good food.
By signing up to DashPass - DoorDash’s subscription service - subscribers will be able to “Say it in a Dash.” A in-app feature that lets subscribers send their bad news with good food. DoorDash will customize humorous finished packs for their subscribers. A humorous and tasty way to get out of the stuff they don’t want to deal with.
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